brytlife

“Foods for a Brighter Planet” is the motto behind Brytlife Foods. Founded in Brooklyn, New York as a small batch, artisanal vegan foods company crafting the highest quality plant-based yogurts and cheeses. Our team created a brand identity that reinforces Brytlife’s mission to produce sustainable and approachable plant-based foods that taste delicious, while inspiring happiness and positivity. A thick, curvaceous word mark evokes the decadence of the products, while the lowercase letters feel playful and approachable. We replaced the tittle with a leaf icon, a subtle wink to this plant-based brand. The packaging design is elegant, bold and eye-catching by juxtaposing bright and colorful watercolor art against modern text in a field of white space. It was important that all visual elements reflect the ethos of Brytlife - delicious, hand-crafted vegan foods made with clean, healthy plant-based ingredients.

SERVICES

Brand Development

Identity Design

Print Collateral

Packaging Design

Illustration

Website Design

E-Commerce