shannon wellington weddings & events
Shannon came to us looking to overhaul her brand from the popular Bottle Pop Party Co to the eponymous Shannon Wellington Weddings and Events. With her focus shifting from party planning to weddings, she wanted something sophisticated, modern, beautiful and fun, like the very events she creates. We started with Shannon's love of watercolor and calligraphy, and created a custom mark and branding suite with a variety of icons, patterns, colors and logo variations for maximum versatility. We chose a serene color palette of midnight, aquamarine, ocean and seafoam, accented with pops of shimmering gold foil throughout the printed materials.